ETHOS

Cooperative Activity is an experimental space for co-creation. Our collective offers a trusted ecosystem of global brand and agency experts driven to energize the soul of a brand. For us, agency is a form of alchemy. We shape ideas at the convergence of possibility, stimulating consumer loyalty through deeper emotional connections.

I

PROCESS

We guide transformative outcomes, both emotionally and commercially, through strategic and creative intelligence. Our collective is driven by a new kind of holistic thinking. A process of creative alchemy that is unique to each client.

I

1. SOUL
We orchestrate provocative dialogues that reveal challenges, opportunities, truths and inspirations that compose your project’s inner soul.

2. DIALOGUE
Our teams converge around a disruptive sense of purpose with the power to invoke a chain reaction of creativity.

3. CO-CREATION
We construct a body of work that magnifies our shared beliefs into the alchemy of possibility.

SERVICES

BRANDING

Brand Strategy
→ Positioning
→ Audit
→ Architecture
→ Platform
→ Consumer insights
→ Arts & culture advisory

Identity
→ Logo
→ Typography
→ Color palette

Creative Strategy
→ Concept
→ Content modeling
→ Tone of voice
→ Art direction

I

CONSUMER ENGAGEMENT

Brand Voice
→ Naming
→ Narrative

Marketing
→ Go to market strategy
→ Advocacy
→ Collaborations

Campaign
→ Strategy
→ Photography & film
→ Production
→ Talent
→ Activation plan
→ Social Media

Evergreen
→ Corporate assets
→ Creative libraries

I

DESIGN

Packaging & Trim
→ Packaging design
→ Materials
→ Production

Store Design
→ Retail design
→ Experiential
→ Display & merchandising
→ Production

Website Design
→ User journey
→ Website UX/UI design & structure
→ Development oversight